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| China International Auto Parts Expo.（CIAPE 2007） |
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| Friday,May 23,2008 Posted: 03:08 BJT(1908 GMT) | | From:ke Article type:Original |
Part I: Overview
The 2007 China International Auto Parts Expo (CIAPE 2007) was held in China International Exhibition Center, Beijing from Nov.29 to Dec.1, 2007.
1049 exhibitors from 27 countries and regions exhibited their latest products, innovation and brand images in CIAPE 2007, covering a floorage of 50,000 square meters. Among these 20% were from overseas. 45360 visitors attended the show including 6,200 overseas visitors from 97 countries and regions. The top 10 countries and overseas regions with the largest number of visitors are Korea, USA, Russia, Japan, Brazil, Germany, Iran, Taiwan, Hong Kong and Turkey.
CIAPE is supported by 19 automotive societies covering 10 countries and regions (China, Germany, US, Britain, France, Japan, Korea etc), 8 famous multinational automobile groups ( BMW, GM, Toyota etc), world foremost auto parts corporations (Bosch, Denso, Delphi, Magna etc), and 21 domestic whole car manufacturers( FAW, SAIC Motor, Dongfeng Motor etc) in China.
Along with CIAPE 2007 were Summit Forum (400 attendees), International Forum on the Development of Technology (200 attendees), International Forum on Import & Export and Global Purchasing (500 attendees), Chrysler Sourcing Fair (550 attendees), Auto Parts North America Sourcing Fair (350 attendees) and 9 seminar and business matchmaking meetings.
CIAPE 2007 displayed the domestic and international auto parts and aftermarket products in 9 exhibition halls. Upon the request of overseas purchasers, CIAPE 2007 also invited some domestic brand automakers like Great Wall, Chery, Geely etc to display their automobiles and engines.
The Ministry of Commerce of P. R. China set up strict standards for domestic exhibitors:
A. Annual domestic sales volume of RMB10 million minimum; or an annual export volume of US$ 1million or above;
B. No records of breach of laws such as infringement of Intellectual Property Rights and trade fraud practices.
CIAPE 2007 also set up an Intellectual Property Rights Protection Office at the venue and during the exhibition there was not a single dispute involving IPR infringement.
The CIAPE 2007 drew the attention of major media both from home and abroad, such as China Central TV (CCTV), Beijing TV (BTV), Beijing Traffic Radio, China Automotive News, Ta Kung Pao, Economic Daily, Sina.com, Gasgoo.com, Reuters, ABC NEWS (USA), Dow Jones Newswires (USA), Automotive News, Reforma (Mexico), Valor (Brazil), and Auto Engineering and Spares (South Africa), etc.
Most of the exhibitors and visitors hold very high opinion about CIAPE 2007 for its unprecedented scale and magnitude, its internationalization and specialization. They all shared the opinion that CIAPE serves not only as a convenient channel for auto parts enterprises to build up their ties with world leading purchasers and suppliers but also established itself as a leading platform for the auto parts industry in the world.
CIAPE 2007 as an internationalized and specialized platform held by the Chinese government for exhibition, trade, exchange and cooperation was a great success.
Part II: Comments from Overseas Participants
As the organizer of SEMA show in Las Vegas with over 7,000 members all around the world, Specialty Equipment Market Association (SEMA) displayed its tuning cars for the first time in China.
Mr. Chris Kersting, President and CEO of SEMA
“I would like to express our appreciation to the organizing committee of CIAPE for inviting SEMA delegation to such a professional auto parts expo in China. The arrangement, the scale and level of CIAPE have impressed the whole delegation a lot. It took SEMA 30 years to develop its own exhibition to the present scale, and I am truly honored and delighted to witness the success of the CIAPE 2007.”
“First of all, on behalf of SEMA, I would like to extend my sincere congratulations to the Organizing Committee of CIAPE for holding such a successful auto parts exposition” said Mr. Wade Kawasaki, the International Task Force Chairman of SEMA, when he gave his speech at the International Forum on Import & Export and Global Purchasing.
Ms. Linda Spencer, Director of International and Government Relations, SEMA
“SEMA will promote CIAPE 2008 by means of SEMA website and media. We are totally convinced that more SEMA members will participate in the next CIAPE. SEMA will also prepare for a larger booth next year.”
Nebe Tamburro, P. Eng CEO, Ontario Spencer Logistics, Canada
“CIAPE is an authentic platform for promoting Canada-China cooperation in the auto industry. For years, I’ve attended lots of auto parts exhibitions all over the world and CIAPE can be listed as one of the best.”
Mr. Mark Eaton from UK Trade & Investment (UKTI)
“CIAPE 2007 provides a national platform and will surely effectively push forward the cooperation between auto parts companies in China and Britain. We will continue to promote CIAPE 2008 and the opportunities it offers to British enterprises and related associations. I am sure that more British exhibitors will participate in CIAPE 2008. ”
He also invited Prof. Michael Tovey, Director for Design from Coventry University as a speaker to address at the technological forum of CIAPE 2007.
Mr. Mark Eaton also expressed, “I am personally astonished by the efficiency and professional organization of CIAPE 2007. With her rising auto parts market, China is the most focused arena for the global elites gathering in the auto parts industry. Chinese companies and institutions are more than welcomed to establish cooperation in technology and trade with British companies. And we would also like to invite Chinese auto parts enterprises to set up branches in Britain and to seek mutual development on a win-win basis. ”
As an exhibitor, Bosch (China) is happy with the CIAPE 2007.
Mr. Peter Peng, President of Bosch (China) Investment Ltd.
“Bosch is very proud to be a part of China’s auto industry. As a world leading supplier, Bosch provides all range of innovated technologies. And we will continuously devote ourselves to innovations in energy-saving, harmful emission control and auto safety.”
Mr. Marcello Assandri, Marketing Director of Bosch (China) Investment Ltd.
“Bosch (China) is very glad to witness the great success of the CIAPE 2007 in Beijing. CIAPE 2007 established a bridge for communication and exchange for China’s auto parts industry. The professional preparation and operation have left us deep impression. Hereby, on behalf of Bosch (China), I would like to express our sincere thanks and wish CIAPE 2008 a greater success! ”
Mr. Zhou Xinyu, Deputy Director of the Foreign Department of Denso（China）Investment Co., Ltd believed that two distinctive features can be drawn from CIAPE 2007.
“Firstly, it is a highly specialized exhibition. Both visitors and media are related to the auto industry, quite different from the Auto China in Beijing and Shanghai, in which the auto parts pavilion are dwarfed by the vehicles. As a specialized auto parts exhibition, CIAPE attracts only professionals and trade visitors and the auto parts companies can do better promotion. Secondly, authoritative and instructive summit forums and seminars are held along with the exposition. High ranking officials from the Ministry of Commerce of China and representatives from world famous companies like Bosch, BMW etc were invited to deliver speeches. It offered a good opportunity for auto parts enterprises to get face to face contacts with the world top managers and scholars. ”
Mr. Zhou also assured Denso’s participation in the next CIAPE.
BMW China---As the world most renowned automotive group, BMW participated in the CIAPE 2007.
Mr. Peter Voelk, Head of BMW’s International Purchasing in China promised that BMW will continue to promote its global purchasing system, its unified world quality standard and will steadily advance its localization in China. BMW has a long term commitment to the Chinese market and is now taking an active role in building up steady and long-term cooperation with competitive Chinese auto parts companies. BMW are willing to make its own contribution to the development of China’s auto parts industry.
Mr. Lee Joun-Shik, Prisident of the Korea based Automotive Industry Globalization Foundation (AIN Global)
“This is a magnificent, exciting and unbelievable exposition. It is totally a miracle that the CIAPE 2007 could achieve such a great success. It can be listed among the 5 most influential auto parts exhibitions worldwide. Before our visit to China, we did a survey among some Korean auto parts enterprises. After a brief introduction, more than 20 Korean companies showed their great interests in CIAPE 2008 and approved their participation for the next CIAPE.” AIN Global has signed a cooperation contract with the organizer right after the exhibition and promised to organize at least 30 Korean companies to participate in CIAPE 2008.
Mr. Zufar Davledvaev, Chief Representative of the Chamber of Commerce and Industry of the Russian Federation
“The scale of CIAPE is beyond my expectation. China has witnessed fast development and the Chinese people are really great! This is my first time to see a Hydrogen power car in GM booth in Hall 8. ”
Mr. Shi Xiaofeng, Chief Representative of the Purchasing Dept. Of the Ukrine KITPRED Automotive Industry Corp., Ltd.
“We find all the exhibits with premium quality. However, due to the short show time, we can not finish visiting all the booths we are interested in. We highly suggest a longer show time for the next CIAPE which will offer us enough time to contact with more exhibitors in depth.”
Ms. Lunkova Ludmila, Amur Chamber of Commerce and Industry
“The entrepreneurs in our delegation found their ideal products and closed several deals during CIAPE 2007. We hope that Chinese companies could seek their future development in Amur or attend expositions there. We will participate in the next expo for purchasing and negotiation.”
Mr. Gvidas Kerusauskas, Assistant to Commercial attache of the Lithuania Embassy to China
“I have been to the exhibition for 2 days. I want to acquire more information about truck parts enterprises in order to build contacts for the Lithuanian domestic enterprises.”
Mrs. Elizabeth Harrington, President & CEO of E-Harrington Global
As President of the America based E-Harrington Global, Mrs. Harrington has a profound understanding of both the Chinese and overseas automotive markets. As a distinguished guest invited by the organizer, she was amazed at the achievement of CIAPE 2007. She paid a special visit to the booth of Geely during the exhibition. After a detailed introduction by Mr. Wang Ziliang, Vice President of Geely, she expressed her will to cooperate with the company, to help it realize its goal of “Going global” and help its entry into the American market.
H.E. Mr. Rathakit Manathat, Ambassador of the Kingdom of Thailand in China
Along with his high praise for CIAPE 2007, H.E. Mr. Rathakit Manathat said, “I've attended the exhibition and the forums and seminars. In my opinion, the key to the successful development of the automotive industry lies in multilateral cooperation both in the automobile and the auto parts industries. In this regard, the cooperation between China and Thailand, or the larger ASEAN countries will bring more benefits in the following aspects: firstly, international cooperation will faciliate technical exchanges; secondly, international cooperation can cut down the cost of production and management; thirdly, against the backdrop of cooperation, we can build a vast market and strenghthen the export competence of the local auto parts enterprises.”
Mr. Hiroshi HONKAWA, Chief Representative of Japan Automobile Manufacturers Association, Inc. Beijing Office
“I have personally attended the Summit Forum, opening ceremony and the exhibition. CIAPE 2007 distinguishes itself from other auto parts exhibitions by its scale, content and attendees. The opening ceremony and the summit forums are really impressive.”
Mr. Richard O. Schaum, Chairman of the Society of Automotive Engineers (SAE International)
“CIAPE is wonderful. I am very satisfied with CIAPE, its exhibits and technologies displayed. And I am really surprised to see the new technology of turbocharger displayed here in China.” He mentioned that SAE International would participate in CIAPE 2008, and would further its participation in the forum on technologies.
Mr. Jose Edison Parro, President of Brazilian Automotive Engineering Association (AEA) said: “I have visited numerous exhibitions in the auto component sector. CIAPE 2007 certainly ranks among the world’s top exhibitions in terms of size and quality. All the Brazilian delegates are excited to be part of it”.
Part III: Comments from Chinese participants
Quotes:
Hebei Pavilion
46 enterprises with 648 sqm of floor space from 10 cities in Hebei province attracted wide attention in CIAPE 2007. It is reported that exhibitors from Hebei province received 3256 customers from 70 countries and regions, achieving a total trade volume of $6,500,000 including on-site trade volume of $856,000.
Ningbo Pavilion
“CIAPE 2007 surpassed our expectation by its unprecedented scale, its large number of exhibitors and the great attention paid by the government.” A representative from the Ningbo Auto Parts Association was quoted as saying.
Yin said, “Our task is to promote the brand image of Ningbo auto parts enterprises and make publicity of the development of Ningbo auto parts industry by means of this exclusively authoritative platform in China. We’ve achieved our goal of mutual exchange and cooperation with trade visitors from OEM suppliers attached to whole vehicle manufacturers and buyers from South America, Russia, New Zealand, Australia, Egypt and other African and CIS countries.”
During CIAPE 2007, four enterprises signed orders with their customers, one of which is worth RMB17 million.
From the feedback of the Department of Machinery and Electronics of Ningbo, exhibitors from Ningbo expressed, “our goal of participation is to exchange information and display image. Through CIAPE 2007, we have forged direct contacts with not only almost all the domestic whole car manufacturers, but also international automobile groups and foreign associations related. CIAPE provides us with a complete channel to strengthen our relations with them and to seize new chances for trade cooperation.”
Fujian Pavilion
“A general conclusion from all the exhibitors in Fujian province holds that on the basis of the success of the CIAPE 2007, the next CIAPE in 2008 will be much more appealing.” said Lin Li, from the Office of the Machinery & Electronics of Fujian province.
He continued, “CIAPE is of an unprecedented high level. Due to the certification for the exhibitors, only 20 companies in Fujian province are qualified to be involved. Compared to other provinces such as Zhejiang province which has organized over 100 enterprises to this expo, we need to learn more from their experiences to strengthen ourselves and we are confident of a larger participation from Fujian province present at CIAPE next year and the year after.”
Anhui Pavilion
According to the Department of Commercial Affairs of Anhui province, the 50 companies from Anhui province have reached approximately $10 million worth of letters of intent at CIAPE 2007. Taking exhibitors from Bangbu city of Anhui province as an example, they received visitors from Russia, Turkey, Mexico, Iran, U.A.E etc and signed letters of intent with a total value of $ 5.9 million.
An official from the local government of Bangbu city said, “CIAPE 2007 played a positive and indispensable role in helping auto parts suppliers to build trade relations with purchasers and world renowned whole car enterprises and will finally boost their competitiveness in the global market.”
Shiyan city, Hubei province
Headed by the Bureau of Economic and Trade Development of Shiyan city, 21 automakers and auto parts enterprises made a debut in CIAPE 2007. The Shiyan delegation signed 13 agreements with foreign visitors, including purchase orders worth of $12 million.
Qingdao city, Shandong Province
Over 20 automobile and auto parts export enterprises from Qingdao participated in CIAPE 2007. Having conducted fruitful meetings with many potential customers, they not only realized substantial export but also discovered new opportunities in domestic OE supply. Among these, Qingte Group Limited Corporation fully demonstrated its good image and its solid strengths as a private company and successfully attracted numerous visitors.
During CIAPE 2007, companies from Qingdao made contacts with more than 1000 customers from over 20 related companies from China and abroad, and reached over $ 3 million worth of agreement for cooperation. CIAPE 2007 greatly strengthened the exchange and cooperation between Qingdao and the world, thus has greatly promoted the international competitiveness of Qingdao’s automotive industry and the export of its automobiles and auto parts.
Danyang city, Jiangsu Province
Organized by Danyang Foreign Trade and Economic Cooperation Bureau and auto parts association, 10 companies from Danyang including Chaoli set up attracting booths among all the participating companies from Jiangsu province. Moreover, the exhibits from Danyang were also very eye-catching, among which the YD ATV of Yuan Tong and the vacuum pumps of Plum Blossom Machinery Co., Ltd were unique products, and attracted many companies.
Exhibitors from Danyang expressed their satisfaction as: “We have acquired new industry information, met with new cooperation partners and displayed the new image of Danyang’s auto parts industry.”
Shaanxi Province
The exhibits brought by the 15 companies from Shaanxi were major self-developed products with high added value.
An automaker from Russia visited the stand of Shaanxi Fast Gear Co., Ltd for three times and finally signed letters of intent for transmission assembly cooperation. And a Belarus client signed two supply contracts for 2 kinds of transmission assembly samples.
Visitors were fascinated by the exhibits in Shaanxi pavilion with their outstanding quality and diversity, such as automobiles and auto parts of Shaanxi Automobile Group Co., Ltd., transmission shafts of Shaanxi Lantong Transmission Shaft Co., Ltd., axles of Shaanxi Hande Axle Co., Ltd., engines of Xi’an Cummins Engine Co, Ltd, standard pieces of Shaanxi Fangyuan Automobile Standard Piece Co., Ltd. etc.
After visiting Shaanxi pavilion, Mr. Mark, an Egyptian trade buyer together with his colleague, flied directly to Xi’an, capital of Shaanxi province for business.
During CIAPE 2007, the Shaanxi delegation received over 1000 visitors, held in-depth negotiations with hundreds of customers, and reached cooperation agreement with more than 40 enterprises. Exhibitors conveyed that they will seize the opportunities of CIAPE to build up communication with other overseas counterparts, input more energy into self innovation, improve the international competitiveness of their products and fasten their globalization.
Dandong city, Liaoning Province
An official from Dandong Foreign Trade and Economic Cooperation Bureau expressed his comments on CIAPE as such: “Our companies are active in participating in CIAPE. 8 representative companies from our city such as SG Automotive Group Co., Ltd and 518 Internal Combustion Engine Fitting Co., Ltd have given very good demonstration of the producing and processing capabilities of Dandong’s auto parts industry.”
He went on to say: “Though the duration of CIAPE is comparatively short, lots of customers visited our booths and showed great interests in our exhibits. Some of the visitors asked for sample tests and analysis right away. Our exhibitors have got into contact with new customers, the majority of which are from overseas. It is a common feeling among our companies that CIAPE provides a very good platform for them to display themselves, and a chance to discover places for improvement. Moreover, participation in such kind of exhibitions will greatly help to improve the quality of our auto parts products, explore the global market and even improve the manufacturing and processing capacity of Dandong’s auto parts industry. Our exhibitors will definitely participate in the next CIAPE.”
Chongqing City
Exhibitors from Chongqing were quite satisfied with CIAPE. 95% of them considered the exhibition highly professional and a suitable platform for auto parts enterprises. 85% of them considered the exhibition highly effective.
5 domestic dealers decided to cooperate with Xingji Gear Co., Ltd; 6 foreign dealers extended their cooperating will to Hongqi Cylinder Head Manufacturer Co., Ltd, with approximately $500,000 to 600,000 worth of order annually; 5 domestic and foreign dealers agreed to act as agents for Qijiang Gear Transmission Co., Ltd.
Homer Refrigeration Equipment Co., Ltd held in-depth negotiation with 3 foreign dealers, with another 25 companies showing strong interests in their products; customers from Italy and Malaysia showed strong interests in the products of Hengweilin Automotive Parts Co., Ltd and were planning to make purchase.
YuAn Group Imp & Exp Co., Ltd enjoyed fruitful meetings with potential customers: 8 dealers had negotiations about shock absorbers with the company; 10 dealers both from home and abroad, as well as 2 whole car manufacturers had negotiations about its engines.
95% of the exhibitors from Chongqing expressed their will to participate in the CIAPE 2008, and they all planned to increase promotion for greater success in the next expo.
Hong Kong
“Surprise was my first reflection about CIAPE” said Mr. Li Xiangang from Hong Kong Trade Development Council, “It is unbelievable that the CIAPE 2007 could reach such a grand scale, with all the regional pavilions and foreign visitors getting together. The Organizing Committee has made elaborate preparations and provided outstanding services to all exhibitors and visitors, including the Summit Forum held in the Great Hall of the People. And the opening ceremony is really impressive.”
Taiwan pavilion
2 delegations from Taiwan participated in CIAPE 2007. According to the report of CarTronicsAsia.com, in order to explore the huge market in mainland China, Taipei CarTronics Promotion Office (TCPO) organized over 20 auto parts enterprises from Taiwan to CIAPE 2007. Taiwan Vehicle Telematics Pavilion in Hall 1 was aimed to provide convenience to buyers worldwide to discover in the shortest possible time quality auto parts suppliers from Taiwan.
Taiwan Vehicle Telematics Pavilion attracted numerous visitors during the exhibition. Many Taiwan exhibitors thought that CIAPE provided the very opportunity to companies that want to enter the auto parts supply chain of the mainland due to its accurate positioning. Contrary to Auto China in Beijing and Auto China in Shanghai, where the general public form the majority of visitors due to the attraction of new car release and sales, visitors of CIAPE are trade visitors for auto parts supply and purchasing. According to the feedback from Taiwan exhibitors, each company could contact with 20 to 50 potential buyers everyday, among which the majority were from purchasing departments of whole car manufacturers in mainland China.
Many professionals visiting CIAPE 2007 were from domestic and joint ventures of whole car enterprises, and showed great interest in such high tech devices as auto communication equipments, auto audio and video products etc. And the joint ventures were especially interested in Taiwan’s products.
According to the exhibitors, it was a common practice for joint ventures in China’s mainland to cooperate with foreign companies in such fields of audio player system due to constrains of certification and cooperation channels. However, though foreign products are of high quality, they are slow in function addition and renewal and high in cost. On the contrary, such equipment produced in Taiwan are not only more diversified in functions but also competitive in price. More importantly, many companies have already passed related certification of whole car enterprises, and can efficiently enter the supply chain of joint ventures in China’s mainland.
Ms. Yang Yingzi, Executive Secretary of TCPO, said that since CIAPE 2007 was such a great success, TCPO would organize a larger Taiwan pavilion for 2008.
The custom-built booths of Taiwan Electrical and Electronic Manufacturers Association (TEEMA) were eye-catching in Hall 8.
“Exhibitors from Taiwan are very satisfied with the positioning of CIAPE, the visitors and the booths. They want to attend the next show, and will definitely increase the scale of the Taiwan Pavilion.” said Mr. Dong Yuanxiong, Deputy Director, Mainland Affairs Department, TEEMA.
It was the 1st time for Mr. Liu Jingfu from Taiwan Automotive Research & Testing Center (ARTC) to come to China, and everything was new to him. CIAPE 2007 impressed him with its unprecedented scale and numerous visitors.
He said: “CIAPE 2007 provided us with very good opportunities for communication and learning. We made contact with some potential partners during the exhibition, and will definitely come back next year.”
Zhejiang Ruili Group Co., Ltd. attracted many professional visitors from home and abroad for discussions and negotiations during CIAPE 2007.
Mr. Tao Baojian, Vice President of Ruili said: “There are so many customers that we just don’t have enough staffs. Our participation in CIAPE 2007 is very rewarding. We communicated with old customers, got acquainted with new ones, and further enhanced the influence of our group.”
Mr. Zhao Bensheng, Deputy Director of the Marketing Department of Shandong Dongying XinYi Automobile Fitting Co., Ltd.
“Currently there are numerous auto parts exhibitions in China; however, none of them are with such scale and level, and with such big overseas participation like CIAPE 2007. Now many companies go directly to destination countries for exhibition, yet there exists obvious limitation in market range and communication level. CIAPE provides a comprehensive and global platform which meets the urgent need of domestic auto parts companies.”
Mr. Luo Dewei, Director of Marketing Dept. of Guangxi Yuchai Machinery Co., Ltd.
“CIAPE meets the demands of the global market and brings new opportunities to domestic companies. Exhibitors are of a high level with many world famous enterprises’ participation. And visitors are all from auto related industries. As to us, we have contacted with many important clients and have closed many deals. The pattern and activities of CIAPE have impressed me a lot. ”
Mr. Xie You, Director of the Marketing Department, Shenzhen Xinyi Glass (Dongguan) Holdings Ltd.
“CIAPE is supported by the Ministry of Commerce of P.R. China. The government plays an important role in promoting the brand images and boosting the overall development of the auto parts industry. It is highly authoritative.”
Mr. Xu Hai, Deputy Manager of Sichuan based Chendu Chengfa Automobile Engine Co., Ltd. said: “CIAPE 2007 surprised me in 3 ways. We never expected the exhibition to be so rewarding - unprecedented scale, grand spectacle and most importantly lots of trade visitors both from home and abroad. We are determined to make earlier preparation for the next expo and will apply for a larger booth.”
Exhibitors from Fujian province, Zhejiang province and Hunan province told the journalists that they attended the expo just for a trial. Yet CIAPE 2007 greatly exceeded their expectation, “CIAPE 2007 not only has many exhibitors and trade visitors, but also attracts great attention of the Chinese government and all parties involved.”
Mr. Lu Wenyao, Senior Economist of the Business Development, the Shanghai Automotive Industry Corporation (group)
“SAIC attached great importance to our participation in CIAPE 2007. We made special choices about our design, decoration and exhibits. Trade visitors are numerous and we are very satisfied with the outcome.”
Mr. Zhou Jiazhi, Parts and Components Business Unit of Dongfeng Motor Co.
“My doubts about CIAPE 2007 were totally dispelled once the exhibition began. We received so many visitors both from home and abroad that our 2 interpreters did not even have time to drink water.”
Mr. Lu Zhenxin, Deputy General Manager of Nanjing Automobile Co., Ltd.
“It’s amazing! We are really excited to see such a spectacular auto parts exhibition. Hall 8 is a veritable international hall with the participation of all the leading enterprises at home and abroad. CIAPE represents the overall level of China’s auto parts industry and matches the name of a national platform. This is the exhibition that we would like to participate in.”
Mr. Geng Zengguang, Manager of the Export Department of China National Heavy Duty Truck Group Co., ltd. (CNHTC)
“CIAPE 2007 aimed to introduce excellent Chinese auto parts enterprises to foreign traders and set a good platform for mutual communication as well as for international purchasing. We gain a good opportunity to have face to face contact with trade visitors and acquire the overall developing trend of auto parts industry. The related forums are quite valuable and pragmatic. CNHTC displayed its core products, promoted its company image and realized its goal of participation.”
13 exhibits including auto parts and whole cars with self-independent IPR certifications from Great Wall Motor Company Ltd made its debut at CIAPE 2007. As a world famous Chinese national brand, the Great Wall adhered to self-innovation and research.
Staff from the Great Wall said, “Many visitors think highly of our products after visiting our booth and they feel optimistic about the development of China’s domestic brands. Through this international stage we have shown our new technologies and competence in providing outstanding products with high quality-price ratio and innovation.”
Zhejiang Geely Holding Group Co., Ltd.
Well known for its innovative ability, Geely has brought to the exhibition a wide range of products, including core parts such as CVVT—JL4G18 engines, its 4-speed AT and its 6th generation EPS, as well as 3 series of new cars and F1 racing cars. The exhibits demonstrate the R&D ability and breakthrough Geely has achieved in such high-tech fields as engines. Different from its usual practice, Geely has separated the booths for vehicles and auto parts, and outstood all the other domestic brands in terms of booth floorage and exhibit diversity. Numerous visitors have shown strong interest in and had in-depth negotiation with Geely. Geely has shown to the world its new image after strategic transformation.
Zotye Holding Group
An emerging power among domestic brands – New Zotye 2008 have won the hearts of visitors from home and abroad for its modern style, outstanding operation system and high quality-price ratio. Within the 3 short days, over 100 customers from the Middle East, Latin America, West Asia and North Africa have visited the booth, and brought about dozens of agreements for cooperation. While at the same time, Zotye has also achieved great success in domestic sales. During the 3 days of exhibition, Zotye received over 5000 potential customers and sold out scores of New Zotye 2008 on site.
Higer Bus Company Limited
The company exhibited 3 kinds of Higer buses that are well sold in the global market. CIAPE is the 1st international exhibition that Higer participated after it won the honor as famous Chinese Brand. Customers from Sri Lanka transportation company were quite satisfied with Higer KLQ6129Q large bus. They explained that their Russian partners had recommended this bus to them and they were very much impressed by the bus when they actually saw it in CIAPE 2007. They immediately made purchase orders for 15 Higer buses on site. And other customers and trade visitors from Saudi Arabia, Bahamas and Netherlands have also worked out memorandum for purchasing right on site.
Zhengzhou Yutong Group Co., Ltd.
The company brought 3 kinds of buses to the exhibition, and became the focus of visitors due to its grand booth decoration, sophisticated products and technologies. During CIAPE 2007, ambassadors, counselors of Uruguay, Algeria and Russia in China and numerous trade visitors all visited Yutong’s booth. H. E. Mr. Luis Almagro Lemes, Ambassador of Uruguay in China said: “Yutong buses are very suitable for our country and I hope to see more Yutong buses in Uraugay.” A customer from Russia also expressed that Yutong buses are very famous in Russian market right now, and this visit to Yutong booth strengthened his confidence in doing business with the company.
Mr. Zeng Guang, General Manager of Wheelon Co., Ltd.
“The whole automotive industry has been paying close attention to CIAPE. It is out of our expectation that the 2007 session could achieve such a great success. All the provinces and municipal cities have been motivated, and this is the best example of making full use of governmental resources.”
Mr. Chen Wenkai, President of Gasgoo International
“The CIAPE initiated a new exhibition mode. The activities like forums on global purchasing and technology development and matchmaking meetings set up a high level platform for Chinese domestic enterprises to communicate and cooperate with international purchasers. It marks a milestone in the development of China’s auto and auto parts exhibition. ”
Organizing Committee of China International Auto Parts Expo.
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Bilateral Visits
